Open Enrollment Sales Training Seminars:

Location  Date
Houston, Texas July 19th-20th
Chicago, Illinois July 25th
NYC, Yew York July 27th
Atlanta, Georgia Aug. 10th
Dallas, Texas Aug. 16th
Boston, Massachusetts Aug. 17th-18th

 


Sales Training:

 

Sales Training Workshops

Welcome to the Sales Training Center's comprehensive resource site for effective, performance-based sales training and sales development programs. Over the past thirty years, sales professionals and sales managers across the world have benefited from our highly interactive sales training workshops. We provide pubic open enrollment and private workshops at the location of your choice. We conduct in excess of 200 monthly sales training workshops throughout the world.

For free, no obligation information on how we can help you please contact us today.

Students of a Sales Training Center workshop will learn to:

  • Communicate more effectively with customers
  • Develop the ability to build positive chemistry and rapport

  • Deal with multi-levels sales structures—users, authorizers, and purchasing agents

  • Use post-sales call measurement to assess their own performance and identify key customer issues by thinking and responding like a business consultant

  • Recognize basic styles of buyer behavior and determine how to adapt to each style to create positive "chemistry"

  • Analyze what sales people say, reducing the potential for misunderstanding

  • Effectively manage and control anger, conflict and difficult situations

  • Develop active listening skills to focus on what customers are saying

  • Be able to facilitate, guide, and close discussions in one-on-one and group settings

  • Build and give appropriate credit for other peoples ideas and avoid putting others on the defensive

  • Make a positive impact on the quality of teamwork and productivity within the work unit by effectively giving and receiving feedback

  • Sell long-term relationships rather than price

  • Incorporate interviewing skills into the sales process in lieu of pitching products

  • Apply the appropriate sales techniques based on the buyer and behavior type

For free, no obligation information on how we can help you please contact us today.

 

Sales Training:

How to Stop Struggling With Sales Training Conversations


For loads of small business owners in helping/healing professions, sales training is a HUGE obstacle in growing their businesses. ("I just want to be of service. I don't want to market or sell!")


The problem is they see sales training and marketing as separate from the transformation they provide. Which means they constantly struggle with what to say to potential clients that won't conflict with their values of service, compassion and authenticity.


Take my client, Ritamarie, for example. She's a nutrition practitioner and had a strong aversion to coming off as "sales-y." It just didn't fit her style or her audience. Even when she tried to "make the sale," it often didn't pan out because there was a disconnect between her passion for what she does and her dispassion for sales training.

Unfortunately, the end result was people weren't hiring her in the numbers she wanted.


We spent a private day working together virtually, constructing a "conversation template" that was comfortable for her and conveyed the value she had to offer. Since then, she's reported a record number of "yes!" responses (and at a much higher dollar figure than before). Happy day!


Because I know many other heart-centered entrepreneurs struggle with what to say (like Ritamarie used to), I want to give you .3 ultra-simple tips for how to confidently "talk turkey" about sales training with clients in a way that's comfortable - and always in alignment with your values.


1) Reframe the meaning of "selling."

The idea of sales training has been given a bad rap by those who've used it only as a means to put money in their own pockets, customer be damned. The truth is, sales training isn't about forcing something down another person's throat (unless you choose to view it that way). Sales training, at its essence, is a transaction between two people, for the mutual benefit of both.


And if you know in your heart that your special brand of transformation is exactly what the person you're speaking with needs, presenting your sales training offer is the first step in being of service.


2) Clarify your offer so you can present it clearly and easily.

The simplest way to get a yes answer is to create a compelling picture in your prospective client's mind. A picture that makes them say, "I gotta have that!" Take some time before you begin a "sales training conversation" to get really clear about the specific details of your product, program or service, as well as the specific results your client can expect. Once you've got those on the tip of your tongue, painting that enticing picture is a piece of cake.


3) Integrate your values into the conversation.

Don't leave your values back in the car when you talk with someone about what you can do for them. In a service-based business like yours (and mine), your clients are buying you, not some impersonal product. Asking about their beliefs and values, and sharing your own, is an excellent way to build rapport and know that what you're offering is a match for what they need.


You Can't Help Them Until They Say 'YES.'

Marketing, at its heart, is about connecting with others so you can create your special brand of transformation in their lives. And the final step in the marketing sequence is asking for sales training. Without that, you can't work your magic. Knowing how to speak about your services in a way that blends your marketing message with your values means both you and your potential client come out winners!

 

Source: Helen Graves link

 

For free, no obligation information on how we can help you please contact us today.